+ Marketing - Clinicmaster

Highly Personalized Client Relations & Marketing

You are in the business of caring for people, and it is important to keep your schedules full so you can help as many people as possible. How? By going the extra mile to create an exceptional client experience and build relationships of trust with everyone who recommends your services.

Most of your business comes from word-of-mouth referrals by your clients – at least 80% in fact – and much of the remaining comes from referring doctors. Clinicmaster puts the marketing tools you need in your hands to enhance the client experience and communicate in a highly personalized way so you stay top of mind.

Powerful CRM (Customer Relationship Management)

A positive client experience goes beyond the care you provide. It is how you make a client feel special. Clinicmaster features a powerful, easy-to-use CRM that allows you to communicate one on one and stay in touch like never before.

  • Save valuable time and money using CRM tools that simplify communication.
  • Improve your client experience by communicating in a more meaningful way, with the right message at the right time.
  • Increase productivity and lower your marketing costs by letting Clinicmaster do the “thinking” for you with the built-in reminder system, targeted email campaigns, VIP programs, and much more.
  • Measure the success of your marketing efforts with concrete data such as click rates or conversion rates to know what is working.
  • Leverage exciting tools that reassure you that clients are following their treatment plans.
  • Increase revenues through better client support and relationships.

Referral management

Isn’t it nice to know who is referring your services to their friends and family? With Clinicmaster, keep track and create special ways to thank your greatest supporters so they are more likely to refer you even more.

  • Take advantage of the powerful capabilities of Clinicmaster to capture and document referrals.
  • Create a VIP referral program – give it a name like Gold and Platinum, determine qualifying criteria (ex: number of referrals per year, revenues generated through a client’s referrals, etc.).
  • Send them a targeted e-blast announcing a promotion, VIP discount or complimentary service, as a special thank-you.

Get started with Clinicmaster today.

Automated greetings and communications

Let clients know that you are thinking of them – and build that all-important relationship that will remind them of the quality services and added attention you give.

  • Automatically send messages to clients according to the parameters you set.
  • Send them a “Thanks for the referral” note.
  • Spread some joy with a personalized “Happy Birthday” greeting.
  • Check in with a “How are you feeling” email after discharge, reminding them that their wellness is important to you.
  • Use your imagination to create more personalized messages related to your clients’ experiences at your clinic.

E-blast builder

Clinicmaster comes with an industry-leading e-blast builder, a suite of tools that offers you more ways to personalize and target your email campaigns than any other email platform. The more your communications are personalized, the more special your clients will feel and the more they will refer.

  • Create emails that read as though they were written to individual clients. Simply drag and drop specific fields from the Clinicmaster library of fields for the ultimate in personalized communications (e.g.: gender, the injury sustained, the practitioner’s name, the length of treatment, time of year, special interests, etc.).
  • Develop targeted, strategic marketing campaigns based on the in-depth information you can access through the library of fields.
  • Avoid spamming your clients – send out intelligent, targeted communications to the right audience.
  • Save money and get more. With Clinicmaster, you no longer need
    to pay for email platforms that offer a fraction of the features
    included in your Clinicmaster subscription.
  • Save time. Choose from existing templates for your email greetings and reminders or design your own custom templates or use the free version of MailChimp, Constant Contact or other compatible software to build your templates. Then integrate them into Clinicmaster to personalize your e-blasts.
  • Gain insights into the effectiveness of your
    e-blasts with the Clinicmaster open rates
    and click counts.

MailChimp integration

We created a seamless integration between MailChimp and Clinicmaster because – let’s be honest – it offers really great-looking templates and has some nice list-management features. Combined with Clinicmaster’s personalization features, this integration offers you the best of two worlds.

  • Build your email in MailChimp, find your targeted list in Clinicmaster.
  • Click a button to tell Clinicmaster to send the campaign to MailChimp.
  • Locate your campaign in MailChimp, click and send it to your target list.
  • Create great campaigns and track results!

Drive to website

Now that you have your targeted email lists, personalized letters and e-blast marketing strategy, you want to build a stronger relationship with your email recipients by getting them to visit your website, where they can learn what’s new, read your latest newsletter and even book an appointment.

  • Add compelling links in your e-blasts to connect them to your website.
  • Increase your search engine rankings through higher traffic to your site.

Doctor referrals management              

Approximately 10% of your business comes from doctor referrals. Use the built-in Clinicmaster tools to communicate patient progress with referring doctors. They will appreciate the professional courtesy and keep you top of mind.

  • Create professional letters and emails to doctors in no time using the Clinicmaster word-processing tool and templates.
  • Keep the content of your doctor letters organized and accurate thanks to Clinicmaster features that extract and auto-fill crucial information from client files.
  • Track referral trends: know which doctors are referring the most patients so you can do the appropriate follow-up and solidify your professional relationship.
  • Receive alerts from Clinicmaster when a doctor hasn’t referred in a while. Maybe you want to reach out to remind the doctor about your services.

Business coaches
A Clinicmaster Exclusive!

You are interested in launching an email campaign to build stronger relations with your clients. Where do you start? What’s the right strategy? Who do you target?… Turn to a Clinicmaster business coach for guidance.

Coming soon!!!

  • Tap into the exclusive one-on-one resources available exclusively to Clinicmaster subscribers.
  • Strategize about the best campaigns for your business goals.
  • More benefits to be announced.

Key Facts

  • Over 2 million patients are reached using in Clinicmaster tools.
  • 96% client satisfaction rate over the last 5 years.
  • Sold to over 1000 clinics.
  • 100% dedicated to client satisfaction.

Or book a demo by calling 1 888 682 8674 option 1

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It only takes a few minutes to understand how the power of Clinicmaster can benefit your business.


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